Lumin AI

Luminai helps automate repetitive manual work away from your mission critical business processes. We serve customers across healthcare, financial services, and more.

Routing & Optimization

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Founded

2019

Location

San Mateo, CA

Employees

Funding

$16M Series A

Lumin — AI Texting Copilot for Lead Engagement, Qualification, and Scheduling

Lumin is an AI-powered lead engagement platform that turns inbound interest into scheduled meetings via SMS—instantly and 24/7. It qualifies prospects, answers FAQs, and books time directly on your reps’ calendars while syncing every interaction to your CRM in real time. Designed for high-intent, form-driven funnels, Lumin helps teams eliminate slow or missed follow-up, raise appointment rates, and shorten sales cycles.

Website: [Lumin](https://www.lumin.ai/)

Product overview: [How it works](https://www.lumin.ai/product)

Industries served: [Franchise development](https://www.lumin.ai/solutions/franchise-development), [Home improvement/services](https://www.lumin.ai/solutions/home-improvement), [New home builders](https://www.lumin.ai/solutions/new-home-builders)

What Lumin Does

Engages inbound leads by SMS the moment a form is submitted

Qualifies prospects using your custom rules and scripted Q&A

Answers common questions to reduce SDR workload

Books meetings directly onto rep calendars

Syncs data bidirectionally with your CRM to keep reps aligned

Operates 24/7 with compliance-aware opt-out handling

Learn more: [Product](https://www.lumin.ai/product) • [Support](https://www.lumin.ai/support)

Why Teams Choose Lumin

Faster speed-to-lead with automated, always-on texting

Higher appointment and show rates once follow-up is instant

Shorter sales cycles by moving qualified prospects to meetings quickly

Clean, real-time CRM sync that keeps pipelines accurate

Vertical playbooks tuned for franchises, home services, builders, and education

Explore solutions: [Industries](https://www.lumin.ai/solutions/home-improvement)

Who It’s For

Franchise development teams needing instant follow-up on franchisee inquiries

Home improvement and home services booking in‑home estimates

New home builders driving model-home visits and sales appointments

Education/vocational schools managing high volumes of applicant leads

See vertical workflows: [Franchise development](https://www.lumin.ai/solutions/franchise-development) • [Home improvement](https://www.lumin.ai/solutions/home-improvement) • [New home builders](https://www.lumin.ai/solutions/new-home-builders)

Core Use Cases

Immediate SMS outreach when a lead form is submitted

Qualification via structured Q&A, then warm handoff to a rep

Calendar booking and rescheduling without human intervention

Multi-location or franchise lead coverage with consistent workflows

Continuous CRM updates with conversation and status syncing

Details and examples: [Product](https://www.lumin.ai/product) • [Case studies](https://www.lumin.ai/case-studies)

Integrations

Calendars: Google Calendar and standard providers

CRMs: Salesforce, HubSpot, and others with real-time, bidirectional sync

Franchise systems: Partnership content with FranConnect

Real-world stack examples: [NTI case study (Podio)](https://www.lumin.ai/case-study/case-study-nti)

Security and Compliance

SOC 2 program with technical, administrative, and procedural safeguards

Built-in SMS compliance with opt-out management and carrier-readiness guidance

Educational content with telecom and franchise partners

Read more: [Security & compliance](https://www.lumin.ai/security-compliance) • [FranConnect webinar](https://www.lumin.ai/webinars/webinar-2021-10-28-franconnect)

Proof and Outcomes

NEXT Door & Window: Automated texting increased appointments and shortened sales cycle

NTI (trucking school): 1.3x appointment rate and 75% show rate with automated follow-up

Batteries Plus (franchise development): Boosted prospect follow-up and meetings

Browse results: [All case studies](https://www.lumin.ai/case-studies)

Pros and Considerations

Pros

24/7 SMS follow-up improves speed-to-lead and appointment volume

Shorter sales cycles from instant engagement

Clean CRM sync keeps reps informed without manual updates

Verticalized playbooks accelerate time-to-value

Considerations

Carrier registration and texting compliance require setup and governance

Best performance depends on clean CRM data and clear qualification logic

Pricing not publicly listed; sales-led onboarding rather than self-serve

Learn more: [Product](https://www.lumin.ai/product) • [Support](https://www.lumin.ai/support)

Implementation Snapshot

Configuration: Define qualification rules, FAQs, and scheduling logic

Data flow: Real-time, bidirectional CRM sync; conversations logged to records

Coverage: 24/7 responses, off-hours capture, and opt-out handling

Governance: SOC 2 controls and SMS compliance frameworks

Get started: [Request a demo](https://www.lumin.ai/)

Company Snapshot

Name: Lumin

Focus: AI texting for lead follow-up, qualification, and scheduling

HQ: 130 W Union St, Pasadena, CA 91103, US

Team size: 2–10 employees

Founder/CEO: [Tom Ngo](https://www.lumin.ai/team/tom-ngo)

Notable partner: FranConnect

Social: [LinkedIn](https://www.linkedin.com/company/lumin-ai)

Related Resources

[Website](https://www.lumin.ai/)

[Product](https://www.lumin.ai/product)

[Solutions](https://www.lumin.ai/solutions/home-improvement)

[Support](https://www.lumin.ai/support)

[Security & compliance](https://www.lumin.ai/security-compliance)

[Case studies](https://www.lumin.ai/case-studies)

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