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Brixo Analytics

See what your customers
actually experience.

Your AI product generates rich, unstructured interactions. Brixo turns them into a clear picture of customer intent, friction, and outcomes, so your team knows exactly what to build next.

Experience Analytics

Brixo automatically analyzes every AI interaction and maps it to what matters: what the customer wanted, how the interaction went, and whether they succeeded.

Intent

What is the customer trying to accomplish? How do they describe it?

Journey

Where is friction showing up? How many interactions does it take? Are customers struggling or succeeding?

Outcome

Did the customer get what they came for? Does that align with what you built the product to do?

Conversational Data Model

Every conversation
structured by:

Topicwhat the conversation is about
Intentwhat the customer is trying to accomplish
Sentimenthow the customer feels throughout
Outcomewhether they succeeded or abandoned
Accountwhich customer or account it belongs to
Customadd custom attributes that matter to your business
raw_log.jsonl

{"role":"user","content":"the export button isn't working i need to download this report before my meeting"}

{"role":"ai","content":"I apologize for the inconvenience. Could you tell me which browser you are using so I can better assist you with this issue?"}

{"role":"user","content":"chrome. i tried refreshing. this is the third time this week"}

{"role":"ai","content":"I understand your frustration. Unfortunately, I am not able to access your account settings directly. Please try clearing your cache and cookies."}

{"role":"user","content":"that didnt work. i give up im going to screenshot it manually"}

TC

John Smith

Sun, Dec 8 · 29 min · 19 messages

✓ Resolved◆ Medium Effort
Events
Conversation StartedEscalationHandoffConversation Ended
Sentiment
1/1 Frustrated ✓1/1 Confused ✓
Intent
• Report BugGet InformationRequest Help

Hi, I'm having trouble connecting to your API. I keep getting a 401 error when trying to authenticate. I've double-checked my API key but it still doesn't work.

NeutralAPI Integration• Report Bug

Hello John! I'd be happy to help you with the API authentication issue. Let me take a quick look at your account. Could you confirm which environment you're trying to connect to — production or sandbox?

Thanks for the quick response! I'm trying to connect to production. We've been using the API for months without issues until yesterday.

GratefulAPI Integration

I see. I've checked your account and it looks like there was a security update pushed yesterday that rotated API keys for accounts with certain security policies enabled. Your old key would have been invalidated automatically.

Dashboard Capabilities

Understand what's happening

  • Real-time view of all customer interactions
  • Health scores per conversation, per account, per feature, and more
  • Filter by topic, intent, sentiment, or outcome
  • Semantic search across all conversations: ask questions, not queries
Accounts4Users9Conversations6
Negative
PreviewHealth

Still experiencing search issues. Our team can't find critical documentation and it's affecting...

52

Need urgent help — our knowledge base content disappeared after a bulk page reorganization.

78

The content migration workflow keeps failing. This is the third time this week we've lost imported...

59

Wiki pages are showing incorrect version history. Urgent fix needed before our content audit.

42

The wiki editor crashed again while editing a large page. We had to revert to emailing documents...

31
Showing 1–5 of 8Next ›

Users

59
+8.2%

Conversations

30
+15.3%

Wins

12
+12.0%

Issues

20
–4.7%
Conversations
24h7d30d
80604020012am4am8am12pm4pm8pm11pm
Topics
Content Structure 40%
Permissions 25%
Workspace Setup 50%
Team Spaces 75%
Search 50%

Measure what matters

  • Track patterns over time: topic growth, sentiment shifts, error spikes
  • See which intents succeed and which ones fail
  • Identify friction points before they show up as churn
  • Compare experience quality across features, cohorts, or time periods

Act on what you find

  • Per-account conversation history and health scoring
  • Risk identification: know which accounts are struggling
  • Buying intent and expansion signals surfaced automatically
  • Route signals to the right team while they still matter

Acme Corp

Enterprise · 14 conversations this week

41%

Goal completion

–0.3

Sentiment

TodayExport datafailed
YesterdayOnboarding step 3failed
Oct 14Generate reportsuccess

Conversation · Today

Outcome: failed
userIntent: exportError type

the export isn't working again

ai

I'm sorry to hear that. Could you describe what happens when you click export?

userSentiment: frustrated

nothing. the button just spins forever

Built for your workflow

Slack
Email
Jira
Linear
Webhooks
B
Brixo Insight

Onboarding friction — 12 accounts affected this week

Step 3 of the onboarding flow is consistently causing failures across enterprise accounts. The pattern started appearing Saturday and has worsened through the week.

Acme Corp · Oct 15Brightline · Oct 14Nova Health · Oct 14+9 more
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J
Jira · Create issue

BUG: Onboarding step 3 failure — 12 accounts affected

Brixo detected a regression in onboarding step 3. 12 accounts were affected this week, including 3 enterprise accounts. Pattern started Saturday.

↗ Acme Corp · Oct 15 · conversation_8x2k
↗ Brightline · Oct 14 · conversation_3rw1
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Better AI experiences
start here.

Connect your data and see what your customers are actually experiencing in your AI product. Then do something about it.